T
R A N S Y L V A N I A BUSINESS CENTER
The Transylvania Business Center (CAT) has developed
an Integrated Communication System, based on twelve components, which presents
a great opportunity for any member of our association to send, receive
and use information for making direct contacts in Romania and abroad.
CAT TELEMARKETING (E - Mail )
Transylvania Business Center has launched
the first Direct-marketing Program (E-Mail), concerning the
automatic transmission of the information.With this system we assure the
transmission in FAX or E-Mail form of the correspondence between CAT and
its members. The informatics products offered at the moment are: the
members list, the situation of CAT Common Market, the investment projects,
the program and actions for developing CAT, the stage of the accomplishment
of CAT Fund, the report concerning the offers/demands
of goods and services presented by
BURSA TRANSILVANA.
INFOCAT / INTERNET
INFOCAT / INTERNET facilitates direct contacts
with firms, banks, organizations from all over the world and opens
the access to the database containing requests and offers of services and
goods, useful information about companies, catalogues of products and business
opportunities, information about leasing and renting different means of
transport and many others. This program was developed in co-operation with
CODEC, IIRUC, LOGIC TELECOM and SOROS Foundation the branch of Cluj-Napoca.
TRANSYLVANIA BUSINESS REVIEW
"TRANSYLVANIA BUSINESS REVIEW" is a goal of CAT
and its members, consisting in the publishing of a monthly review containing
the information about the activities of the organization and its members.
This project is possible as a result of the discussions had with the daily
newspapers "MESAGERUL TRANSILVAN" and "SZABADSAG", by printing at the beginning
of a supplement in Romanian, Hungarian and soon in English. By this we
create a new communication channel between CAT members and the business
communities from Transylvanian area, whole country and abroad. We also
intend to publish the review in English and to circulate it abroad. There
will also be organized interviews with the managers or the specialists
from the firms, in order to make public the results obtained and to point
the main obstacles in the development of the companies.
CATV - NETWORK
Among the founders of CAT there are the TV cable networks: SELTRON, TV CABLU and PORTAL. Further on we had as associates to our activities other TV stations from the area. Each of this systems are at your disposal in order to send information, advertisement spots, announcements or communiqués which appeal also to the other CAT members, partners, customers and the large public. The conditions for communication and advertising are established by negotiations with each of the TV companies; CAT members having priority and some facilities according to CAT Common Market Program.
The TV cable networks are:
ANTENA 1 CABLE TELEVISION GROUP OF COMPANIES
CANAL 7 CBN-CINEMAR CORESPONDENTUL TVR BUCURESTI D56 CATV DELTA
STAR TV KAHO-PHOENIX NAPOCA CABLE NETWORK PRO TV-CLUJ PRO TV-CANAL
37 ROMANIAN AMERICAN TELEVISION ROMANIAN VOICE TELEVISION SELECT
TERA -SAT TV TV AAS TVR CLUJ TVR BISTRITA TVS CABLU TV SICA
TV TOM.
CATRADIO NETWORK
The Radio Stations associated to the activities of CAT asserted themselves also in the life of the CAT members as in that of our organization. Each of this stations, broadcast information about the organization and its members, about all the activities and the programs which we develop. CAT members have at their disposal these channels of communication highly appreciated in the business community and by the large public. For the members of our organization, the negotiated contracts with the Radio Stations, beneficiate of the priorities and the facilities according to CAT Common Market Program.
The radio stations are:
CORESPONDENTUL RADIO BUCURESTI MAGYAR RADIO-FULFOLDI
ADASOK RADIO ARAD RADIO BISTRITA RADIO CD NAPOCA RADIO CINEMAR
RADIO CLUJ RADIO CONTACT RADIO GALAXIA RADIO MEDIAS RADIO PRO
FM ARAD RADIO RESITA RADIO ROMANIA INTERNATIONAL RADIO SICA RADIO
SONVEST RADIO-TV ARAD RASUNETUL R ROMANIA LIBERA - BIROUL CLUJ
RADIO TRANSILVANIA RADIO UNIPLUS RADIO XXI.
CATPRESS - System
The press companies associated to CAT activities support constantly the communication between the members and the local market, providing at the same time an intense promotion of the commercial activities and investments. By the intermediary of the newspapers and magazines, the companies have the possibility of creating the wanted market image, identifying customers and keeping the business partners. The newspapers publish advertisements, products presentations, company profile, interviews and information which have a direct impact upon the individual readers, stimulating the coming into contact with the companies.
The press companies are:
ACTUALITATEA CLUJEANA ADEVARUL ADEVARUL DE
CLUJ ADEVARUL ECONOMIC ADEVARUL HARGHITEI AGENDA BIHARI NAPLO
BOZO COTIDIANUL CRISTIAN CUVANTUL CUVANTUL NOU DACO PRESS GRAIUL
MARAMURESULUI GRAIUL SALAJULUI EURO INFO HARGHITA NEPE HIPPARION
H-PRESS "HAROMSZEK" IDEI DE AFACERI IMPRESS INFORMATIA DE CLUJ
INFORMATIA TARNAVELOR INVESCO PRESS LTD TRANSILVANIA EXPRES JURNAL
BIHOREAN JURNALUL DE DIMINEATA LUMEA AFACERILOR MAGAZIN SALAJEAN
MESAGERUL TRANSILVAN MONDO BUSINESS MONITORUL DE CLUJ MULTIPRINT
NASCO NEPUJSAG NORD MAGAZIN NOVA OGLINDA PIATA de la A la Z
PIATA FINANCIARA PRESS GROUP PUBLICATII PULS ECONOMIC RASUNETUL
REALITATEA ROMANEASCA RENASTEREA BANATEANA SALAJ ORIZONT SZABADSAG
TRANSILVANIA JURNAL TENTART TIMISOARA TIMPUL UNIREA PRESS.
WALKY - CAT - TALKY
CAT owns a RADIO FREQUENCY for communications
between its members and the organization. The members who own " Walky -
Talky " radio equipment have the possibility of using this radio frequency
by sending a request to the CAT secretariat. Those who do not own such
equipment have the possibility of purchasing them from MIKOTRONIC-YAESU
dealer, with priority and discounts, according to the CAT Common Market
Program.
By developing this system we will be able to
organize RADIO CONFERENCES for the CAT members and to increase the communication
between them.
CAT CURIER ( " direct mail " )
CAT developed the system of sending letters and
documents trough "young couriers" for the communication of the information
to its members. CAT firms supply the system with requests/offers of goods
and services, presentation documents or advertising messages. CAT is extending
this free of charge system, by collecting periodically the documents issued
by the companies and circulating them every month to other members. At
the same time, if there are requested actions and operative mailing on
the area of the town, CAT can provide "young couriers".
CATRAVEL
Direct contacts with foreign businessmen led to
establishing joint ventures and concluding commercial transactions for
the CAT members. Economic missions have been organized in USA, Canada,
Japan, South Africa, France, Netherlands, Denmark, England, Sweden, Thailand,
Hong Kong, Australia, Tunis, Turkey, Hungary. During this year there are
some proposals for exhibitions and fairs all over the world. CAT members
beneficiate of the Foreign Economic Missions Program - CATRAVEL, as specified
in CAT Common Market and assisted by CAT Foreign Relations Department and
some companies: AEROTRAVEL, ALINA TOURS, JETTOUR, CONTINENTAL, AIR TRANSILVANIA,
AVIATICA
* CAT-ALOG
Every year the presentation of the companies associated to CAT is realized through catalogues or guides with the support of the following companies: ARTPRINT, DELROTI, NOVIS, PUBLIROM, REEL, VIKING, VITRINA FELIX MEDIA.
CAT Catalogue was edited in 1994 and 1995. In
1996 we participated in publishing "Products Guide and Trade Marks" with
information regarding the activity of the organization and its members.
WEB pages are producing and ELECTRONIC CAT-ALOG is now on INTERNET. CAT
members beneficiate of this kind of advertising and are invited to insert
their names and presentation in the catalogues edited by the companies
mentioned above.
CAT CLUB
Every month CAT offers to its members a COCKTAIL PARTY where are invited representatives of the companies, banks, organizations and officials from the country and abroad. On this opportunity new companies are presented, many contacts are established and there are a lot of discussions concerning business or various aspects of the artistic, scientific, university and sportive life of our community.
All cocktails are organized by CAT's restaurants or clubs in turn and they enjoy a large audience.
We invite you to take advantage of this pleasant
milieu and communication opportunity.
CAT CENTERS NETWORK:
Efficient communication can be realized in the region with the direct support of the CAT Centers. We estimate that soon a large majority of the Transilvania towns will open "focal points", branches or centers. Till then we kindly invite you to promote your goods and services through our Centers: Alba Iulia, Baia Mare, Brasov, Bistrita, Oradea, Nãsãud, Deva, Turda, Zalãu.
* NOTA
You may ask for the addresses of the companies
mentioned above, which are presented in the list
of CAT-members.